Bieber and Swift dominated the awards night held in Frankfurt on Sunday, November 11 with fans casting a record 184 million votes online.
It was a big night for pop music as two if its most prominent ambassadors, Taylor Swift and Justin Bieber, ruled the recently concluded MTV European Music Awards 2012. The young singers each took home three awards at the event held in Frankfurt, Germany on Sunday, November 11.
Swift won in the Best Live and Best Look categories. The 22-year-old singer also had some pretty tough competition in her third award for Best Female, besting other contenders like Pink, Nicki Minaj, Katy Perry and Rihanna.
Bieber, meanwhile, showed his dominance of the pop scene when he bagged the Best Pop and Best World Stage trophies. He beat other top nominees such as Maroon 5, Ke$ha, Red Hot Chili Peppers and Taylor Swift. The teen pop sensation also took home the Best Male award where he fought against hip hop world's big male artists such as Jay-Z, Pitbull, Flo Rida and Kanye West.
Bieber's close pal, Carly Rae Jepsen, was also proud of her Best Song award for the hit single "Call Me Maybe" and Best Push trophy, which is given to emerging artists in the music industry.
Other big winners of the night were Korean rap sensation PSY, who took the Best Video award for his viral hit "Gangnam Style", and Nicki Minaj, who won the Best Hip-Hop prize. Artists Rihanna and Lady GaGa were less successful in bringing home an EMA trophy that night when they failed to win any award from their respective nominations.
The event also honored late singer Whitney Houston with the Global Icon accolade with a tribute led by Alicia Keys and voiced by Beyonce Knowles. Performances for the evening came from The Killers, No Doubt and Rita Ora. Swift ended the star-studded night with her hit "We Are Never Ever Getting Back Together".
MTV EMA 2012 Complete List of Winners:
- BEST FEMALE: Taylor Swift
- BEST SONG: Carly Rae Jepsen - "Call Me Maybe"
- BEST MALE: Justin Bieber
- BEST LIVE: Taylor Swift
- BEST LOOK: Taylor Swift
- GLOBAL ICON: Whitney Houston
- BEST VIDEO: PSY - "Gangnam Style"
- BEST WORLDWIDE ACT: Han Geng (Asia Pacific)
- BIGGEST FANS: One Direction
- BEST WORLD STAGE: Justin Bieber
- BEST PUSH (for emerging stars): Carly Rae Jepsen
- BEST ALTERNATIVE: Lana Del Rey
- BEST ELECTRONIC: David Guetta
- BEST HIP HOP: Nicki Minaj
- BEST NEW: One Direction
- BEST POP: Justin Bieber
- BEST ROCK: Linkin Park