In partnership with Dannon, has previewed her song called "Dare (La La La)" in a commercial for Activia. The 45-second TV ad, which has aired in Brazil, sees the Latin singer showing off some dance moves in a "fantasy forest" to promote the probiotic yogurt. Meanwhile, the up-tempo dance track is being played in the background.
"This new campaign demonstrates the connection between how you feel when your digestive system is working well and your overall well-being," Jeffrey Rothman, VP of marketing the Dannon Company, said of the new ad. "Like no one else in the world, Shakira's performance illustrates how feeling good on the inside can help you feel wonderful overall."