May 31, 2013 08:11:54 GMT
The G.O.O.D Music label mogul succeeds anew in getting publicity for his new music, even if it's negative.
Following the image of a CD with a red "Yeezus" label and a melted gold blob in the center comes another supposed cover artwork for Kanye West's forthcoming new album "Yeezus". The new alternate cover image features a cartoonized West nailed onto a Y-shaped cross, an illustration referencing Christ's crucifixion whose name was combined in a pun with the 35-year-old rapper's nickname, bringing forth the album's title.
As expected, the cover art has sparked outrage from the members of the Christian faith, with many religious groups stepping up to brand the image "blasphemous" and a "disgrace." Even West's own fans have expressed distaste over the controversial artwork, despite the possibility that it might all be a hoax, much like the faux pre-order page that went up online last week on iTunes and on the artist's own website KanyeWest.com which was taken down soon after.
"What's wrong with this Kanye West character, they want to be worshiped that badly?" one critic wrote. "Only Christianity allows itself as a religion to be mocked and no one will do nothing. Let him try calling his album prophet Mohammed West and see if his arse ain't dealt with," another critic said.
This is not the first time the rap superstar's figured in an album cover art controversy. He also released several album cover options for his 2010-released fifth studio album "My Beautiful Dark Twisted Fantasy" but this most recent image, said to be the final cover for his new album will most likely outdo its predecessors in terms of notoriety.