Perfume Company Responds to Beyonce's Banned TV Ad


Perfume Company Responds to Beyonce's Banned TV Ad


In the ad for her perfume 'Heat', Beyonce shows a healthy amount of cleavage and at one point her sexy dress' sleeve slips to reveal her side breast.

Beyonce Knowles' new ad for her Heat perfume was banned for British television because it is deemed Not Safe for Work. In the "sexually provocative" ad, Beyonce's body is oiled, showing a whole lot of cleavage in her thin clothes. While singing "Fever", she also dances slowly and gives the camera a sharp look.

The U.K. Advertising Standards Authority ruled that the ad should be banned from daytime airing and would only be shown to adult audience above 7.30 P.M. "We considered that Beyonce's body movements and the camera's prolonged focus on shots of her dress slipping away to partially expose her breasts created a sexually provocative ad that was unsuitable to be seen by young children," the organization said in a statement.

The perfume company, Coty UK, has now responded to the ban, saying the ad was "intended to reflect the singer Beyonce's personal 'sexy chic' style" and is not "overtly graphic or explicitly sexual and at no point was Beyonce naked." They added, "It was aimed at a vast selection of music programs to target a young adult audience. It would therefore be consistent with the expectations of viewers of those sorts of programs."



© AceShowbiz.com


MORE FROM NEWS

Leave a Comment

Required fields are marked with *

   

TODAY'S HEADLINES

  1. Sylvester Stallone May Star in More Marvel Films After 'GOTG 2'
  2. Kim Kardashian's 'Jealous' of Kourtney's Hot Beach Body
  3. 'The Voice' Live Top 12 Eliminations: Who Is the First to Get Sent Home?
  4. Scott Gimple Teases Rick's Death in 'The Walking Dead' Season 8
  5. Inside Gwen Stefani and Blake Shelton's Plan to Get More Money From 'The Voice'
  6. 'KUWTK': Lisa Rinna's Family to Replace the Kardashians
  7. Is Gigi Hadid Taking Her Diet Too Far? Her Extreme Weight Loss Raises Concern
  8. 'The Walking Dead': The First Two New Characters in Season 8 Revealed
  9. 'The Flash' 3.20 Promo: Savitar Will Be Unmasked in 'I Know Who You Are'
  10. Find Out Why Kim and Kourtney Kardashian Bans Kanye West From Mexican Trip

CELEBS PHOTO