While changing their names before starting their career is common for celebrities, some of them took a big risk of losing their brand by switching their monikers at the height of their career.
- June 5, 2022
AceShowbiz - Born Sean Combs, P. Diddy was known as Puffy and Puff Daddy early in his career. Later in 2001, the hip-hop mogul announced that he changed his name to P. Diddy before he altered his moniker once more four years later. This time, he decided to go by Diddy, dropping the P. If you think that would be the last time for the rapper to change his name, you are wrong. In 2008, Diddy revealed his new name, which is Sean Jean. He also switched his name to Swag in 2011, but that only lasted a week.
Later in 2017, he claimed that his name was Brother Love. Even though he claimed it was just a joke, the rapper filed to legally change his middle name in 2019. In May 2021, Diddy proudly announced that he had officially changed his middle name from "John" to "Love." Announcing on his social media, the "I'll Be Missing You" hitmaker wrote in a now-deleted tweet, "IT'S OFFICIAL!!! WELCOME TO THE LOVE ERA."