Matthew McConaughey Faces Bull in Lincoln Video Campaign


Matthew McConaughey Faces Bull in Lincoln Video Campaign


In the commercial, McConaughey seemingly channels his 'True Detective' character, detective Rust Cohle, as he faces an 1800-pound bull which stands on his way.

Three Lincoln MKC spots starring Matthew McConaughey have landed online. In one ad entitled "Bull", the Oscar-winning actor seemingly channels his "True Detective" character, detective Rust Cohle, as he sits in his car, waiting for a big bull to move out of his way.

"That's a big bull ... I think that's old Cyrus," he says. "Eighteen hundred pounds and do whatever the heck I want ... I can respect that ... Take the long way, huh?" He eventually decides to take a U-turn.

In another clip called "Intro", the actor can be seen driving at night while sharing some words about going back. In a separate clip, he reveals that he is a big fan of the brand. "I've been driving a Lincoln since... long before anyone paid me to drive one. I didn't do it to be cool. I didn't do it to make a statement. I just liked it," he states. The clips were directed by "Drive" director Nicolas Winding Refn.

"I am impressed with how the MKC handles on the open road," McConaughey said in a statement. "There is an authenticity about this vehicle, and it's reflected in this campaign. It's easy to shut out the rest of the world, and Nicolas does a remarkable job of portraying that in these spots."







© AceShowbiz.com


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