What was going to start out as Liz's new beginning has now turned into her worst day ever. She gets hit by a bike messenger, called for jury duty, and now has to defend Tracy and Jenna's inappropriate behavior from the televised St. Patrick's Day parade.
Liz is worried that Jenna is spread too thin and needs to cut back on her Janis Joplin movie and her work at TGS. Jenna instead goes to see Dr. Spaceman for advice. He gives her a bottle of anti-sleep pills, available only for a clinical trial.
The last thing Liz needs to be concerned about is jury duty, so she dons her Princess Leia costume and tries to convince the judge she's crazy. Her plan fails and she has to report to Jury Room B.
Jack faces the dilemma of naming GE's latest masterpiece, a pocket-size microwave. In order to make sure the creation is edgy, Jack enlists the help of the writers to come up with a fun name. Jack reminds the writers that this is not TGS, so they can't shoot for the middle this time.
During Liz's break from jury duty, Jack tells her to get a grip on Tracy. Ever since Tracy's incident at the parade, he has realized he can say whatever he wants, just as long as he pays the FCC fines. Liz breaks the news that ad sponsors want out of TGS now. Tracy says he'll use his money to buy up all the ad space himself. TGS will now be sponsored by Tracy Co.
Jack wants to hear all the writers' ideas on naming the pocket-size microwave. Kenneth blurts out that it looks like a "funcooker." Jack loves the name! But Jack's happiness is short lived. He sees Tracy on TV announcing that he will no longer be apologizing for his behavior and he can get away with it because he has now bought ads on NBC.
Jenna's pills are working wonders and she no longer needs sleep. Dr. Spaceman's study with field mice results in death for those who took the pills for long periods of time. Just as Liz and Jack feel they can relax because the show is running smoothly, Dr. Spaceman crashes the set and demands Jenna go to sleep now or she will die!
After Tracy moons the audience during the chaos and calls his butt "the funcooker," Jack realizes he needs a new title for the microwave, fast. When Liz orders a commercial break, the show cuts to one of Tracy's commercials with him just talking nonsense to the camera. Liz wants to see everybody in her office, stat. After they all gather, she steps out to gather her thoughts.
After Liz accidentally sets fire to her office, the writers get scared straight. They all promise to be on their best behavior for now on. Meanwhile, Jack faces the dilemma of how to market his tiny microwave. Seeing Liz had a tougher day than he did, he gives her the little microwave before it even hits stores. Liz declares this day the best day ever.