March 19, 2011 02:20:34 GMT
The 'S&M' singer, alongside Selena Gomez and Taylor Swift, is backing UNICEF's Tap Project to force restaurant owners to charge for tap water to help fund clean drinking fluid around the world.
Rihanna, Taylor Swift and Selena Gomez are backing a campaign to force restaurant owners to charge for tap water to help fund clean drinking fluid around the world. The singers have added their name to UNICEF's Tap Project, which urges eaterie chiefs to ask diners to pay $1 for tap water they would usually receive for free.
And fans who donate money to the cause will then get the chance to win a special drink - a bottle of water filled from taps at the stars' homes. In one of the advertising posters highlighting the scheme, Rihanna poses next to a bottle of her personalized drink with the words, "Rihanna Tap Water. Not your typical tap water, unless of course, you live next door to Rihanna."
"Celebrities have donated their own tap water to help raise awareness of the world water crisis," a message on the UNICEF Celebrity Tap website reads. "Donations enter individuals in our sweepstakes to win an esteemed collection of these famous tap waters."