October 11, 2010 03:39:45 GMT
Answering a challenge inspired by an 'X Factor' contestant by the name of Storm Lee, the competition's judge officially changed his name for 24 hours only.
Simon Cowell has an electrifying new name - Lightning Cowell. The music mogul was annoyed when a singer named Storm Lee entered as a contestant on his U.K. TV show "The X Factor" last month, and he refused to call the wannabe by his adopted moniker.
Cowell insisted that if he changed his name to "Lightning", his fellow judges - including British singer Cheryl Cole - would find it ridiculous. But he was ambushed by presenter Konnie Huq during a live broadcast of spin-off show "The Xtra Factor" on Saturday night - she presented him with Deed Poll documents to legally change his name.
And Cowell gamely agreed to sign the papers, officially becoming Lightning Cowell - but he intends to revert to Simon after 24 hours. As Huq handed him the documents to sign, Cowell said, "Is this official? Are you serious about this? Can I hold the contract? Okay, for 24 hours then."