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Artist of the Week: Beyonce Knowles

December 23, 2013 06:50:57 GMT

Beyonce says that she was nervous about releasing her new album, which has recently been certified platinum, without prior announcement or promotion.


Artist of the Week: Beyonce Knowles
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For almost a whole year, Beyonce Knowles' fans complained about how she kept delaying the release of her new album. Later in December, the diva surprised them when releasing her long-awaited new record "Beyonce" without prior warning or promotion.

Arriving on December 13 only on iTunes, the visual album features 14 songs and 17 music videos. In its first three days, the self-titled set sold 617,000 copies in the U.S. and immediately broke iTunes record previously held by Taylor Swift.

"Beyonce" is a huge success as it debuted at No. 1 on Billboard 200 and gave Bey her biggest sales week, surpassing her "B'Day" which opened with 541,000 back in 2006. The element of surprise sure helped boost the sales of the new album, which has recently been certified platinum. However, Beyonce admitted to being nervous when she dropped the project in such unusual way.

"This is a project that I didn't think was possible, actually," she said in a Q&A session held during a private screening of her visual album at New York's School of Visual Arts Theatre on Saturday, December 21. "I was terrified. I was so scared. I already envisioned like the worst things that could happen. I was really nervous because this was a huge risk."

"I've never done anything so brave in my life. The amount of personal growth from this project isn't like anything I've ever done. I took all of my insecurities, all of my doubts, all of my fears and everything I've learned over the seventeen years and I applied it into this project," she explained.

Beyonce also talked about how she kept the project a secret from hundreds of people who worked with her. "I really, really wanted to surprise people and for them to hear the art in it and have it not be about the hype and promotion," she said.

"I found a team of underdogs, a team of women, a team of people that no one believed in and we worked together," she added. "We stayed up all night and we were progressive and we did not follow the rules. We said, 'Why can't we do it?' And I don't think people believed. I said to so many people, 'I have an idea to do a visual album and I want to...' And they were like, 'uhhhh, okay...' And we did it. Not only did we do it. It's my company and I'm very proud of that."

© AceShowbiz.com




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