98 Degrees singer Justin Jeffre is focusing himself to be Cincinnati's next mayor, succeeding its latest one Mayor Charlie Luken, the incumbent Democrat, who said he won't seek re-election. Serious and intend to win the election, Jeffre said he wants to bring people from all over the city together through Cincinnati's arts and entertainment venues and build a strong downtown.
He said "We need to sell this city back to the people of this city. We've forgotten how great this city can be." Furthermore, he also wants VH1 to follow his campaign for a reality series, but VH1 officials have not yet uttering decision on his proposal. As for the election itself, Mayoral candidates are set to face off in a primary on September 13, with the top two vote-getters competing in the November 8 election. The filing deadline for the primary is June 30.