Uffie makes her way from one hallway to another and ignores all of the people she meets, continuing to walk until she meets a locked door.
Uffie has made public a music video in support of her latest single "Difficult". She is seen walking down the hall of a school, passing through many people and just ignoring them. She keeps walking, reaching one door to another only to find out that she's in a similar hallway with similar people.
Sampling Claudja Barry's "Love of the Hurtin' Kind", "Difficult" is lifted from Uffie's debut album "Sex Dreams and Denim Jeans". Music video for the song is directed by French filmmaker crew AB/CD/CD and was reportedly filmed in the suburbs of Paris last month.
Three years in the making, "Sex Dreams" was released across United States on June 8 via Ed Banger Records/Because Music/Elektra. The album peaked at No. 17 on Billboard Dance/Electronic Albums chart and climbed to No. 32 on Heatseekers Albums.
Uffie's "Difficult" music video