Dita Von Teese has been recruited as the new face of Wonderbra, about to put her face to the new "Wonderbra by Dita Von Teese" limited edition collection, to be launched September later this year.
Dita Von Teese is adding one more profession into her long list career resume as she's just been recruited as the new face of Wonderbra, about to put her face to the new "Wonderbra by Dita Von Teese" limited edition collection which will be launched September later this year.
Dita's limited edition collection of Wonderbra underwear reportedly will draw on 1940s lingerie styles and vintage underwear fashion, a style that she has made her own. Wonderbra by Dita von Teese will hit stores in the U.K. and France in September with Dita herself to model the new collection for a Wonderbra photo shoot in Paris in the next few weeks.
"I've been passionate about beautiful lingerie my entire life, so to team up with Wonderbra is a great privilege for me and I am immensely proud of my collection," Dita said in a statement, adding "I really hope that with this new range I can share my passion for sensual, wearable lingerie that will add a touch of glamour to people's lives."
On Dita's choosing as the new face of Wonderbra, Wonderbra's European marketing director, Debbie Rix, revealed "Dita understands how to make a woman feel sexy. She is a natural fit for the Wonderbra brand."
Her becoming the new face of Wonderbra makes Dita the next after the likes of Eva Herzigova and Adriana Sklenarikova who have previously modeled for the iconic push-up bra brand.