Soccer icon David Beckham plays a prince in a new Disney campaign.
David Beckham is now a prince, at least for Disney. The soccer god plays a prince in the "Year of a Million Dreams" promotion for Walt Disney Co. theme parks, his first showpiece endorsement since announcing his move to Los Angeles.
Beckham shot his part of the campaign, in which he was photographed as the prince from "Sleeping Beauty," astride a white horse and fighting a fire-breathing dragon, on December 18 last year at the Spanish resort of Burguillo Lake, near Madrid.
Beckham's endorsement, shot by famed photographer Annie Leibovitz, was reportedly unveiled Saturday January 27th while will appear in magazines such as Vanity Fair and Vogue in March later this year.