Donald Trump is offering commemorative gold coins priced at $12,000 each tied to the UFC Freedom 250 event.
- June 11, 2026
AceShowbiz - Donald Trump is offering commemorative gold coins priced at $12,000 each tied to the UFC Freedom 250 event. The coins, sold in partnership between UFC and the Trump Organization, feature an image labeled "Julius UFCaesar."
The one-ounce gold coin carries a PF70 rating and is priced far above comparable gold coins that do not display Trump's image. It is not legal tender, bears no face value, and is promoted for personal enjoyment rather than as an investment. The UFC Freedom 250 event celebrates America’s 250th anniversary and coincides with Trump's 80th birthday party held on the White House lawn. Despite the event taking place on White House grounds, the administration denies that the Trump family's sale of the coins creates a conflict of interest.
Jimmy Kimmel, a comedian and host best known for co-hosting Comedy Central's "The Man Show" and for his long-running late-night talk show Jimmy Kimmel Live!, has publicly criticized the expensive coin promotion. He highlighted the event's early June date, which precedes the traditional Fourth of July holiday it commemorates, and pointed to other Trump-branded merchandise such as a $59.99 Bible product in his commentary. Kimmel described the coin sale as misleading since the coins cannot be used as currency.
This move underscores ongoing controversies around the intersection of political events, personal branding, and commercial ventures linked to the Trump family. The high price and symbolic nature of the coins have drawn attention to how political celebrations are being leveraged for profit, raising questions about ethical boundaries in such promotions.