TWICE delivers electrifying "Strategy" performance on The Tonight Show. The K-pop sensation showcases synchronized choreography in their third NBC appearance.
- February 24, 2026
AceShowbiz - TWICE made a spectacular return to late-night television on Monday night (Feb. 23), delivering an electrifying performance of their hit song "Strategy" on The Tonight Show Starring Jimmy Fallon.
The nine-member K-pop sensation brought their signature synchronized choreography and arena-level production to Studio 6B at Rockefeller Center, showcasing why they remain one of the most captivating live acts in global pop music.
This marks the third appearance for TWICE on the NBC late-night program, building on their previous memorable performances of "The Feels" in 2021 and "Set Me Free" in 2023. The group, who earned the 2023 Billboard Women in Music "Breakthrough Award," continues to cement their presence in American entertainment.
"Strategy" has emerged as a centerpiece of the group's current touring activities, particularly during the North American leg of their THIS IS FOR World Tour. The track has resonated strongly with audiences as TWICE travels across major venues throughout the continent.
The group recently concluded an impressive three-night run at UBS Arena in Belmont Park, New York, where they introduced an innovative 360-degree stage configuration — a groundbreaking first for TWICE. This creative staging approach demonstrates their commitment to pushing boundaries in live performance.
Their arena tour continues through mid-April with scheduled stops in Atlanta, Montreal, Orlando, Boston, Chicago, Saint Paul, Denver and Austin, bringing their dynamic show to fans across North America.
The Tonight Show appearance highlights TWICE's sustained momentum in the U.S. market. Over recent years, the group has significantly expanded their arena presence across North America, achieving multiple entries on the Billboard 200 and establishing themselves as one of K-pop's most reliable touring acts.
Their 2025 projects include THIS IS FOR and the milestone 10th anniversary release Ten: The Story Goes On, maintaining their forward momentum. Additionally, members JEONGYEON, JIHYO and CHAEYOUNG contributed a version of "TAKEDOWN" to the K-Pop Demon Hunters soundtrack.
With their major arena tour underway and continued late-night television exposure, TWICE remains a dominant force in the global pop landscape, captivating audiences worldwide with their infectious energy and polished performances.
