AceShowbiz - Ryan Reynolds has brought his signature dark humor to the latest ad for Aviation Gin, spoofing the Netflix holiday movie "Hot Frosty". In the commercial, Reynolds stars as "Hot Frosty," a snowman holding a bottle of liquor. His musings on the holiday season are cut short when a woman approaches and swiftly steals the drink.

"The holidays can be a lonely time for an inanimate snowman," Reynolds narrates, as the camera pans over a nude, muscular snowman resembling himself. "Oh, I guess it can be lonely for people, too." As a sad-looking woman approaches, Reynolds continues, "But isn't it also the season of hope? Season miracle -" only to be interrupted by a scream. The woman has used her scarf to grab the bottle, taking the snowman's frozen hand with it.

The advertisement is a cheeky twist on the Netflix rom-com, which features a hunky snowman brought to life. In "Hot Frosty", Kathy (Lacey Chabert) meets a well-chiseled snowman played by Dustin Milligan, who claims to be alive.

Reynolds' sardonic humor extends beyond his blockbuster roles, as he has a stake in Aviation American Gin and an ownership stake in Mint Mobile, often using his voice to promote both brands. He has also been an investor in several tech startups and has a stake in the Welsh football club Wrexham AFC.

Reynolds' business ventures include Maximum Effort, an advertising agency that has produced ads for brands like Peloton and Mint Mobile, many of which have gone viral. The battle of celebrity booze brands, including Matthew McConaughey's tequila and Tom Holland's non-alcoholic beer, provides endless entertainment for consumers.

The shelf life of Reynolds' Aviation Gin ad will depend on the commercial and critical success of "Hot Frosty". If the movie becomes a holiday classic, the ad could potentially live on for years to come. However, even if the movie fades into obscurity, the ad will serve as a testament to Reynolds' ability to blend humor and marketing.