AceShowbiz - Rita Wilson is hoping to bring the life story of the woman behind the Barbie doll empire to the big screen.
The actress and producer has teamed up with Bron Studios bosses to develop "Dream Doll", a biopic about the life of Ruth Handler, who created Barbie.
Oscar-nominated "Dallas Buyers Club" screenwriter Melisa Wallack is writing the script based on Handler's memoir, "Dream Doll: The Ruth Handler Story".
Handler founded the Mattel corporation and became one of the first women to run a Fortune 500 company, thanks largely to the creation of the now-iconic Barbie doll.
"Everyone knows the iconic Barbie, which after more than sixty years continues to be one of the most globally successful dolls, but few know the story of the inspiring, innovative, passionate woman who defied odds to create her," Wilson says. "Ruth Handler's story awes, empowers, and sometimes infuriates."
"What an honour it is to be part of the team that will bring Ruth's autobiography to the screen."
In a joint statement, Handler's daughter Barbara and granddaughter Cheryl Segal, say: "The world should know about the phenomenal woman behind the doll."