Artist of the Week: Bad Bunny

Dubbed the 'freaky king' of Latin pop, the singer has billions of streams on platforms like YouTube and Spotify as well as a Grammy nomination.

AceShowbiz - Bad Bunny has now become one of the most popular Latin artists at such a young age, having billions of streams on platforms like YouTube and Spotify as well as a Grammy nomination for Record of the Year for "I Like It", his collaboration with Cardi B and J Balvin. Obviously, he didn't gain his success overnight, as the rapper practiced rapping hard by himself and posted his music on Soundcloud.

That was when he caught the attention of DJ Lulan, who signed him to his record label so that he was able to work with more well-known Latino artists. Since then, he has earned multiple top-ten entries on the U.S. Hot Latin Songs chart. In addition to "I Like It", the 1994-born singer had his Drake-assisted single "Mia" topping Billboard's Latin Airplay chart, Latin Pop Songs and Latin Rhythm Airplay charts.

Bunny released his first album "X100PRE" on Christmas Eve with little warning, though people still bought and loved the effort. The album debuted at No. 1 on Top Latin Albums chart, taking over Ozuna's spot who had ruled the chart for 21 consecutive weeks with his albums "Aura" and "Odisea". According to Nielsen Music, the effort racked up 30,000 units in its first week, becoming the biggest week for a Latin album since Ozuna's "Aura" launched with 49,000 last August.

"X100PRE" additionally arrived at No. 29 on Billboard 200 chart, making it the fourth-biggest debut of the week behind 21 Savage's "I Am > I Was", A Boogie wit da Hoodie's "Hoodie SZN" and YoungBoy Never Broke Again's "Realer". As if that wasn't good enough for him, Bunny also landed ten songs on Hot Latin Song chart, with "Mia" peaking at No. 2.

Dubbed the "freaky king" of Latin pop by Rolling Stone, Bunny is set to perform at the 2019 Coachella with other Latin stars such as J Balvin and Mon Laferte.

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