Black Eyed Peas are born 'into the digital afterlife' in the newly-debuted music video for single 'Boom Boom Pow'.
- April 20, 2009
AceShowbiz -
Black Eyed Peas have come out bringing a music video to support their new single titled "Boom Boom Pow". In the video directed by Matthew Cullen, will.i.am and his bandmates are seen being born "into the digital afterlife."
"So the transformation is us going into a sort of birth or cocoon," Stacy Ferguson a.k.a Fergie previously said about the concept of the video. "And coming out the other end as forms of energy. It's a parallel to the music industry. Now everything is downloaded."
"Boom Boom Pow" is the first single from Black Eyed Peas' upcoming fifth studio album "The E.N.D.", slated for U.S. release on June 9. A remix version for the track has arrived earlier last week, featuring 50 Cent.