Tess Holliday emerged as a groundbreaking force in the fashion industry, challenging long-held conventions as a plus-size model, blogger, and makeup artist. Born Ryann Maegen Hoven in Laurel, Mississippi, she became internationally recognized not only for her modeling work but for founding the empowering social media movement #effyourbeautystandards, which encouraged self-acceptance and body positivity. Her career redefined the possibilities for models of size and made her a prominent figure in contemporary discussions about beauty and inclusivity.

Growing up in Mississippi, Holliday developed an interest in the arts and alternative fashion from a young age. She began her professional journey working as a makeup artist, while also starting a personal blog that showcased her distinctive style. Her online presence grew steadily, and she began modeling under the name Tess Munster, quickly gaining attention within niche fashion circles for her confidence and visibility as a size 22 model. This digital footprint laid the crucial groundwork for her future breakthrough.

Her career reached a pivotal milestone in 2015 when she was signed to Milk Model Management in London, becoming the first model of her size to be signed to a major mainstream agency. This historic contract garnered global media attention and solidified her status as a pioneer. That same year, she married Nick Holliday, though the couple would later divorce in 2020. Her influence expanded through features in major publications like People magazine, covers for Cosmopolitan editions worldwide, and a prominent role in a campaign for the brand Melissa McCarthy's Seven7 clothing line.

Beyond modeling, Holliday authored the book "The Not So Subtle Art of Being a Fat Girl," sharing her experiences and advocacy. She has been a vocal participant in cultural conversations, appearing on talk shows and using her platform to discuss mental health, motherhood, and systemic size discrimination. While navigating the pressures of fame and public scrutiny, she has remained a steadfast advocate for body diversity. Tess Holliday continues to model, create content, and speak publicly, maintaining her role as a catalyst for change in an industry and society still evolving toward broader representation.