AceShowbiz - The 63rd ICG Publicists Awards celebrated outstanding achievements in publicity campaigns for film and television, with the ceremony held at the Beverly Wilshire Hotel in Beverly Hills on Friday. Two major winners took home the evening’s highest honors, representing both the motion picture and television sectors.

The publicity team behind Sinners, a Warner Bros film, earned the prestigious Maxwell Weinberg Award for Motion Picture Publicity Campaign. This award highlights the exceptional work done to promote the film effectively to audiences and industry insiders alike. The award was presented by Deadline's Awards Columnist Pete Hammond, adding notable recognition to the accolade.

Meanwhile, HBO Max's The Pitt was honored with the Maxwell Weinberg Award for Television Publicity Campaign. This distinction recognizes the outstanding efforts of the publicity team in bringing attention to the television project through creative and impactful campaigns.

Both awards underscore the importance of strategic publicity in the entertainment industry, showcasing how compelling campaigns contribute to the success and visibility of high-profile projects. The ICG Publicists Awards continue to spotlight the work behind the scenes that drives audience engagement and industry buzz.

The event attracted various industry professionals and media, providing a platform to celebrate the unsung heroes of the marketing and publicity world. For those interested, the full list of winners was released following the ceremony, highlighting excellence across multiple categories.