Gracie Abrams' single, 'That's So True', has been a meteoric success, topping the Spotify Top 50 USA streaming chart daily for over a week and hitting No. 1 in the U.K.
- November 16, 2024
AceShowbiz - When Gracie Abrams opens for Taylor Swift's "Eras Tour" in Canada in early December, fans may arrive early not just for Swift but to catch a potential No. 1 artist. Abrams' single, "That's So True," has been a meteoric success, topping the Spotify Top 50 USA streaming chart daily for over a week and hitting No. 1 in the U.K. "It's nuts," Abrams told Variety, expressing her disbelief at the global response to her song.
Abrams' "That's So True," part of the deluxe version of her album "The Secret of Us," released in October, has seen rapid growth. The song's success was unexpected, given it was a late addition to the deluxe edition. "The entire situation is blowing my mind," Abrams admitted, emphasizing it wasn't part of a masterminded strategy.
The rise of "That's So True" is partly due to Abrams' fan engagement strategy. Sam Riback of Interscope Geffen A&M highlighted the song's live debut as a key element of its success. Similarly, Michelle An praised Abrams' connection with her fans, saying, "It feels like a one-on-one or giggle that you're having with your best friend."
