AceShowbiz - Victoria Beckham (Victoria Adams) is pulling out all the stops to ensure the launch of her official YouTube channel is a success, and will debut the platform with a live stream of her London Fashion Week show.
The 44-year-old Spice Girls star turned designer will premiere the channel on Sunday, February 17, with viewers treated to an inside look at the workings of her eponymous brand and the chance to clap eyes on Victoria's hotly-anticipated fall/winter 2019 collection with a live stream from Fashion Week.
The stream will also be broadcast on the iconic giant screens at London's Piccadilly Circus.
"I am thrilled to launch my YouTube channel at such an important time of the year for me and offer an exclusive insight into my experience of London Fashion Week," Victoria said in a statement. "I can't wait to share my latest collection with as many as possible through the live stream."
"I look forward to building my channel with fun and exciting content that will keep me connected with my followers as well as build a sense of community with an amazing group of collaborators."
Style journalist Derek Blasberg has been employed as the Fashion and Beauty Director of the channel, for which Victoria has hired a scriptwriter to ensure that fans enjoy the unique content she broadcasts.