AceShowbiz - Marc Anthony has signed a massive new touring deal which will net him over $160 million. The "I Need You" singer and executives at his longtime concert promoter, CMN, have made history with the most lucrative touring deal ever for a Latin artist.
Under the new agreement, CMN bosses will serve as Anthony's exclusive concert promoter throughout North America, Central America, South America and the Caribbean over the next several years. They will co-promote European concerts with Magnus Talent Agency, the booking agency founded by Anthony and veteran agent Michel Vega.
"Henry [Cardenas, president of CMN] and I started in this industry 30 years ago, always with an eye on changing the status quo," Anthony tells Billboard. "He and his team represent absolute quality and efficiency, with an eye on innovative approaches to the touring experience."