The TV premiere of the cartoon's movie owed it to NFL game between New Orleans Saints and Dallas Cowboys in the afternoon.
- November 27, 2010
AceShowbiz -
The quiet Thanksgiving night gave the victory to FOX, thanks to its afternoon coverage of New Orleans Saints-Dallas Cowboys game that led to the broadcast premiere of "The Simpsons Movie". The network won with 7.6 million viewers and a 3.9 rating/8 share in primetime.
CBS was the runner-up with the repeats of "The Big Bang Theory", "$#*! My Dad Says", "Mike & Molly" and "The Mentalist". The Eye had an average of 6.87 million viewers in adults 18-49 demographic. ABC claimed the bronze with 4.43 million viewers despite its Beyonce Knowles special.
NBC came fourth with 4.1 million which was already boosted by a Taylor Swift special. In the last place is The CW which relied on the repeats of "The Vampire Diaries" and "Nikita" and took in 2.24 million viewers.
Last year, CBS was the network to beat. It claimed victory on the Thanksgiving holiday due to "Survivor: Samoa" which drew 9.29 million viewers in adults 18-49 and its repeats of "CSI: Crime Scene Investigation" and "The Mentalist". FOX came second with "Night at the Museum" which absorbed 6.65 million viewers.
