From director James Keach comes an intimate and profoundly moving documentary portrait of Augie Nieto, the revolutionary co-founder of Life Fitness whose drive reshaped the global fitness industry. At the peak of his success, Augie’s world is irrevocably altered by a diagnosis of ALS, a disease that challenges his very identity as a leader and provider. The film chronicles his relentless journey, supported by his devoted wife Lynne Nieto and family, as he redirects his formidable entrepreneurial spirit from building exercise machines toward a far more personal mission: funding the search for a cure. Featuring insights from friends and advocates like David Foster, this is a story not of decline, but of breathtaking transformation, exploring how a man known for physical strength discovers an even more powerful resilience of the human spirit.