Celebrity participants include Julie Chen (CBS's THE EARLY SHOW, BIG BROTHER) working at a yogurt shop, Paris Hilton as a gas station employee, hip-hop legend Snoop Dogg as a parking lot attendant, Rachael Ray ("The Rachael Ray Show") working at a dry cleaner, Gene Simmons (legendary rocker of the band Kiss) as a psychic guru and skateboard sensation Tony Hawk working in a surf shop.