AceShowbiz - The Odyssey is smashing box office records by selling 28,000 tickets at BFI IMAX within just 24 hours of going on sale, Superherohype reports. The venue generated an unprecedented £750,000 in revenue during the film’s first day of ticket sales, setting a new benchmark for the iconic London cinema.

Superherohype details that this achievement marks the highest single-day ticket sales ever recorded at BFI IMAX, surpassing the previous records held by Dune: Part Two and Christopher Nolan’s own Oppenheimer. For comparison, Dune: Part Two had grossed £366,000 on its opening day, while Oppenheimer earned £254,000. Motionpictures adds that four screenings over the opening weekend sold out in under an hour, with tickets having gone on sale a full year before the film’s July 17, 2024 release date. The event will kick off with a special midnight showing, leading into a weekend packed with continuous screenings at the venue.

Christopher Nolan is the acclaimed London-born filmmaker behind The Odyssey, credited as screenwriter and director. Known for pioneering the use of IMAX cameras since 2008’s The Dark Knight, Nolan collaborated closely with IMAX to develop lighter camera equipment for this $250 million production. The epic retells Homer’s legendary tale and features a star-studded cast including Matt Damon as Odysseus, Tom Holland as his son Telemachus, along with Anne Hathaway, Zendaya, Robert Pattinson, and Charlize Theron. Nolan’s commitment to authenticity led to extensive IMAX shooting across locations such as the Sicilian island of Favignana, believed to be where Odysseus rested in myth, and included filming at sea despite challenges.

The record-breaking advance ticket sales highlight the immense anticipation for Nolan’s latest epic, underscoring the filmmaker’s continued ability to draw audiences to premium large-format experiences. This landmark day at BFI IMAX not only reflects the strong fanbase for Nolan’s ambitious storytelling but also signals a promising box office run for The Odyssey once it hits theaters next summer.

This article is based on reporting originally published by Superherohype.