Scout Willis signs with Atlantic Music Group's 10K Projects and releases her debut single 'Honey, I,' produced by JT Daly and co-written with Madi Diaz.
- July 14, 2026
AceShowbiz - Scout Willis has signed with 10K Projects (via Atlantic Music Group) and made her label debut with the electrifying new single Honey, I, released on July 10, 2026. The track, produced by JT Daly and co-written by Willis alongside Derrick Adam Southerland and Madi Diaz, marks a bold artistic statement for the LA-based singer-songwriter.
Brett Loudermilk
Brett Loudermilk
"It's funny because this song is essentially being ghosted," Willis said. "The day we wrote it I was talking to Madi and Derrick about what you do with that energy, with that pain and intensity, the longing and yearning. We started sonically exploring what it looked like to take that love you had for the other person, turn it inwards, and create triumph from utter heartbreak."
Brett Loudermilk
The accompanying music video, directed by Brett Loudermilk and Zain Curtis, was filmed at Los Angeles' historic Highland Theatre, a nearly century-old venue recently purchased by actress Kristen Stewart. The dimly lit theater serves as a powerful backdrop as Willis performs alone, her voice filling every corner of the room.
Brett Loudermilk
Brett Loudermilk
In June, Willis made her debut at Nashville's legendary Bluebird Cafe, delivering a standout performance of "Honey, I" alongside Diaz. She will next support Maren Morris on the dreamGIRL Summer Tour, kicking off July 11 at Uptown Theatre in Napa, California. The tour includes stops in Saratoga, Las Vegas, Seattle, and more through July 25.
Brett Loudermilk
The single follows Willis's previous releases "It Ain't Nothing" and "So Many Ways," both of which showcased her ability to blend raw lyricism with atmospheric pop and Americana influences. Her forthcoming sophomore album is expected to continue this evolution, exploring themes of pleasure and self-actualization.
Brett Loudermilk
Brett Loudermilk
Willis has been building momentum with sold-out tour dates opening for Kingfishr, a standout set at Glastonbury, and a performance at the LA Wildfire Relief benefit concert alongside Hayley Williams, Finneas, and St. Vincent. With her new label home and a powerful new single, she is poised for a transformative year.
