To be made available in May, the streaming service will offer self-isolated fans a library of live-captured shows and exclusive performances as well as access to masterclasses.
- April 18, 2020
AceShowbiz - New York theatre chiefs are to launch a Broadway on Demand streaming service allowing self-isolated fans to watch shows from home.
The service will offer a library of educational and interactive resources as well as live-captured Broadway shows, exclusive performances and access to masterclasses, and will be launched with a 30 Days of Opening Nights benefit concert.
The benefit will be livestreamed from Hollywood's Bourbon Room, observing social distancing guidelines, and will raise funds for entertainers affected by the closure of Broadway theatres, and many others across the U.S., due to the coronavirus pandemic.
Broadway on Demand's president-CEO Sean Cercone says in a statement to Broadway World: "Broadway is a giant global brand, and its impact extends far beyond a few blocks in midtown Manhattan."
"Even before our current crisis, we've long dreamt of building a platform that would truly fulfil Broadway's long-held promise of being the 'longest street in the world.' This platform is our way of breaking down geographical and economic barriers so that the entire world can partake in all the wonders that Broadway has to offer."
