AceShowbiz - Mark Ruffalo reacted to Tom Holland's blunder for revealing confidential "Avengers: Infinity War" teaser poster on Holland's Instagram live stream. On his Twitter account, Ruffalo mentioned his co-star and responded in non-verbal fashion just like his character, Bruce Banner a.k.a. The Hulk.
— Mark Ruffalo (@MarkRuffalo) November 28, 2017
Earlier on Tuesday, November 28, Holland yet again demonstrated his inability to keep secrets. The actor unboxed a confidential package he got from Ruffalo and revealed the teaser poster, much to the fans' delight. But when he found a note that said the poster was confidential and not to be shared, Holland panicked and abruptly turned off the live stream.
TOM HOLLAND SHOWING A CONFIDENTIAL INFINITY WAR POSTER THAT MARK RUFFALO SENT HIM IS THE BEST THING I’VE EVER SEEN pic.twitter.com/tYVdOyMxiz— sara (@JensenAcklesGod) November 28, 2017
However, this "leak" could be just one of Marvel's ways to surprise their fans. Knowing that their actors are bad at keeping secrets, the studio used that fact as their marketing strategy. It should be noted that the package was sent by Ruffalo, who is also terrible at keeping secrets remembering how he live-streamed the premiere of "Thor: Ragnarok". Also, the live video remains on Holland's Instagam account instead of being taken down.
Sure enough, not long after Holland went live, Marvel released the official teaser poster of "Infinity War" through their official channels. The studio also released a teaser via Twitter and confirmed that the trailer would debut on Wednesday, November 29 on "Good Morning America" at around 8 A.M. EST.
At D23 Expo earlier this year, director Joe Russo mentioned about the long wait for the trailer. "You know, all I can say is that when the footage comes out we want it to be exactly right," said Russo. He continued, "So we are taking our time and working on that footage because, as you can imagine, the levels of visual effects in these movies are unprecedented and there are certain things in this footage at Comic-Con that works specifically for a Comic-Con audience. But when we go wide to a wide audience, we have to make sure that footage works for a wide audience."
Regardless, fans haven't been patient about the trailer delay. There were leaks of screenshots of the first trailer as well as several clips and a scene from the actual film itself which surfaced online because fans couldn't wait for the official trailer and teasers for too long.
"Avengers: Infinity War" opens in U.S. theaters on May 4, 2018, while "Avengers 4" will follow on May 3, 2019.