A simple government poster promoting family planning unexpectedly turns three ordinary men into the laughing stock of their community in this heartfelt comedy. Sunny Deol, Bobby Deol, and Shreyas Talpade star as Arjun, Vinay, and Rana, three relatives whose faces are plastered across town on ads for a vasectomy camp, causing immense personal humiliation and social ridicule. As their reputations crumble and their family lives begin to strain under the weight of the scandal, these unlikely Poster Boys are forced to band together. Determined to clear their names and restore their dignity, they embark on a comical and often chaotic quest for justice, taking on a rigid and apathetic system. Directed by Shreyas Talpade, the film blends genuine humor with a relatable social dilemma, exploring themes of male ego, societal perception, and the bonds of family as three desperate men fight to reclaim their identities from a bureaucratic blunder.