Apple TV Commercial 'Father Time' (with Kobe Bryant)

In Apple's "Father Time" commercial, visionary director Alejandro González Iñárritu creates a poignant and thought-provoking exploration of the passage of time. The commercial, which features the late, legendary basketball star Kobe Bryant, weaves together evocative imagery and a powerful narrative to capture the fleeting nature of life and the bonds that connect us. This visually stunning and emotionally resonant video has garnered widespread acclaim for its artistry and its ability to spark meaningful conversations about the human experience.