
Disney's new live-action 'Snow White' controversy continues as the son of the film's producer, Jonah Platt, blames star Rachel Zegler for the movie's poor performance.
- Mar 27, 2025
AceShowbiz - The recent live-action remake of Disney's 1937 classic "Snow White" has been marred by underwhelming box office returns and off-screen controversies, with the son of the film's producer, Jonah Platt, blaming star Rachel Zegler for the movie's poor performance.
Despite initial projections, the film managed to garner only $43 million domestically and $87.3 million worldwide in its first weekend, against a massive production cost of $270 million.
Jonah Platt, son of producer Marc Platt, took to Instagram to voice his criticism. His harsh comments came in response to suggestions that his father's actions - flying to New York to speak with Zegler about a politically charged social media post - were inappropriate.
Jonah Platt did not hold back, arguing that Zegler's political statements were detrimental to the film's success. He stated, "You really want to do this? Yeah, my dad, the producer of enormous piece of Disney IP with hundreds of millions of dollars on the line, had to leave his family to fly across the country to reprimand his 20 year old employee for dragging her personal politics into the middle of promoting the movie for which she signed a multi-million dollar contract to get paid and do publicity for."
"This is called adult responsibility and accountability. And her actions clearly hurt the film's box office."
Zegler's comments on social media, including a "Free Palestine" post and critiques of the original 1937 "Snow White" film's gender dynamics, have sparked controversy.
These posts reportedly led to Disney's proactive measures including security arrangements for co-star Gal Gadot and hiring a social media specialist to manage Zegler's posts.
In one instance, just days after promoting the "Snow White" trailer at Disney's D23 convention, Zegler tweeted, "and always remember, free Palestine," which garnered significant attention and mixed reactions online.
Jonah Platt emphasized that the issue of free speech in private employment contexts has limits, especially when a major financial project is on the line. He added, "Free speech does not mean you're allowed to say whatever you want in your private employment without repercussions."
"Tens of thousands of people worked on that film and she hijacked the conversation for her own immature desires at the risk of all the colleagues and crew and blue collar workers who depend on that movie to be successful. Narcissism is not something to be coddled or encouraged."
On the other hand, Gal Gadot also got political, voicing her support for Israel. Her Hollywood of Walk of Fame ceremony drew significant protests, clearly showing that her statements have alienated a huge number of fans but Jonah Platt made no mention of that.