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MTV's '16 and Pregnant' Helps Reduce Teen Birth Rate, Study Says

January 14, 2014 11:01:33

"" may have successfully delivered its message about teen pregnancy, if it is the show's real goal. A new study by the National Bureau of Economic Research suggests that teen birth rate declined 5.7 percent in the 18 months following the show's debut in 2009.

The study conducted by Melissa S. Kearney, the director of the Hamilton Project, and Phillip B. Levine of Wellesley College compared birth records with Nielsen television ratings since the series launched on MTV. It found that teen birth rates declined faster in areas where youth were watching more MTV.

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