April 21, 2011 15:12:00 GMT
British actress Joanna Lumley is urging fans to 'save the bunnies' this Easter by purchasing cruelty-free beauty gifts.
The "Absolutely Fabulous" star, Joanna Lumley only buys cosmetics from companies that do not conduct tests on laboratory animals, and she's spreading the word about humane products.
Joanna Lumley has teamed up with the British Union for the Abolition of Vivisection (BUAV) to remind consumers to look for a logo which guarantees a firm doesn't test on animals.
She says, "I'm helping rabbits this Easter by only buying cruelty-free cosmetics. Look out for the BUAV's Leaping Bunny logo."
Former The Pussycat Dolls, Kimberly Wyatt, who founded cruelty-free cosmetics brand BM Beauty, has also backed the campaign.
She adds, "Please be kind to bunnies this Easter - don't buy animal tested cosmetics and toiletries when choosing gifts for your loved ones. Look out for the BUAV's Leaping Bunny logo."