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Elizabeth Hurley Under Attack for Super Bowl Ad

February 08, 2011 09:46:19 GMT

Promoting Groupon, the actress is slammed for comparing the loss of rainforests to a Brazilian bikini wax.


Elizabeth Hurley Under Attack for Super Bowl Ad
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Elizabeth Hurley has come under attack from TV viewers, who have accused the British actress/model of mocking environmental issues in a new commercial. The "Bedazzled" star appears in a tongue-in-cheek campaign for discount firm Groupon, in which she compares the loss of rainforests to a Brazilian bikini wax.

In the ad, which aired in the U.S. during the Super Bowl on Sunday, February 6, Hurley calls Brazil's rainforest "one of nature's most lush ecosystems", before adding: "Not all deforestation is bad!" and revealing she got a half-price wax treatment with a Groupon discount.

Actors Cuba Gooding Jr. and Timothy Hutton can also be seen in Groupon's 'Save the Money' campaign, which also has spoof appeals for helping endangered whales and Tibet. Angry viewers claim Hurley's clip makes light of serious environmental matters, with one TV critic telling Britain's The Sun, "I look forward to a Groupon campaign for roadside assistance using Egypt. That'd be droll! These ads are reprehensible."

But a spokesperson for the firm has defended the promos, insisting: "(The ads are a) parody of a celebrity-narrated public service announcement-style commercial that you think is about some noble cause."

Hurley has backed up the representative, adding in a post on her Twitter.com page: "Thanks to all who like the Groupon ads and, please, lighten up detractors! I think they're v funny & v silly. Just as a joke should be....."




 




Post Your Comments

posted by TRUE BLUE on Aug 12, 2013
AS THEY SAY IN THE BOND MOVIES, "OH GROW UP 007". YOU PEOPLE ARE INSANE. ELIZABETH WAS NOT BELITTLING REAL PLIGHT OF DEFORASTATION ,SHE WAS ACTUALLY AGREEING IT IS BAD. WHAT SHE WAS ACTUALLY SAYING WAS THAT A WOMANS, ERR, PRIVATE AREA NEEDS DEFRESTING. FOR GOD'S SAKE HAVE YOU PEOPLE ALL GONE MAD. SHE HIT TWO NAILS ON THE HEAD WITH ONE STRIKE, FIRSTLY AGREEING REAL DEFORESTATION IS BAD, AND THEN SAYING WOMEN NEED A BIT OF DEFORESTING, FOR GOD'S SAKE LEAVE THE LOVELY LADY ALONE!

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