British boy band JLS are launching their own range of condoms to promote safe sex. The "Everybody in Love" hitmakers have teamed up with bosses at contraceptive firm Durex to release their Just Love Safe brand, which features the pop stars' faces on each packet.
And the singers are hoping their safe-sex campaign will help prevent unplanned pregnancies and keep fans safe from sexually transmitted infections. JLS star Oritse Williams tells Britain's Live From Studio Five, "The stats show that (in) the United Kingdom, we have the highest rate of unplanned pregnancies and STIs compared to every other country throughout Europe. For us, we are in a great position to make a difference to our culture. People are influenced by us as a band and they listen to what we say."
A portion of the proceeds from the sales of the condoms will be given to charity.