Graham makes history by becoming the first plus-sized model featured in the magazine, starring in a #CurvesInBikinis campaign ad.
- Feb 5, 2015
AceShowbiz - Plus-sized model Ashley Graham makes history as she's featured in Sports Illustrated magazine as part of a #CurvesInBikinis campaign ad. The campaign is created by swimsuitsforall, an online swimsuit retailer for curvy women. The swimsuit issue of Sports Illustrated which features Graham will be released on February 9.
Graham posted her picture wearing black bikini and captioned it, "Secret's out!! So honored to be the face of #CurvesInBikinis for @swimsuitsforall! Can't wait for the ad's debut in the @SI_Swimsuit issue! by @nomadrj by @Vincent_Longo by @sinavelke by @the_line_up @tobias.lewis #beautybeyondsize #sexystateomind #lovetheskinyourein #curvesfordays #ashleygraham."
In an interview with Fashion Times, the 26-year-old model said, "I have always loved my curves, and it feels good to show them off as part of the #CurvesInBikinis campaign for swimsuitsforall. I think people will like what they see when the issue comes out next week."
Moshe Laniado, CEO and president of swimsuitsforall, said, "Tastes and body types change over time and curves have never been more 'in.' There is no better way to celebrate and show off than by donning a bikini. When the #CurvesinBikinis ad in Sports Illustrated is released, the world will be watching and they'll like what they see."
The campaign got positive responses from people. Sherry Lane wrote on swimsuitsforall's Facebook page, "Yeahh...A real woman's body...Thank you for not promoting stick-figure bodies." Another commenter, Bobby Arnold, posted, "That's a good looking woman." Besides the picture of the ad, teaser video of the campaign is also available online.
