Directed by Eif Rivera in the Swiss Alps, the clip gives glimpses at Diddy riding dogsleds and sitting on a 'Game of Thrones'-styled throne.
Just a day after putting out the official audio version of his collaboration with Meek Mill, "I Want the Love", P. Diddy a.k.a. Puff Daddy debuted the track's accompanying music video. Directed by Eif Rivera, the clip features the rapper and his collaborator braving the low temperature in the Swiss Alps as they ride snowmobiles and dogsleds around the snow-covered area.
Diddy and Meek, both clad in fur coats, rap their respective verses alongside some ladies and some huskies in another scene. Sean Combs is also seen bragging while sitting on a throne that's inspired by "Game of Thrones".
"I Want the Love", along with Rick Ross and French Montana-featured "Big Homie" that arrived earlier this year, will appear in Diddy's upcoming fifth studio album. Titled "MMM" (standing for "Money Making Mitch"), the new record is is expected to arrive sometime this summer via Bad Boy/Interscope Records.
Puff Daddy's "I Want the Love" (feat. Meek Mill) music video