Sam Sparro premieres a cinematic music video in support of his latest single "I Wish I Never Met You". It follows a gang leader known as The Shark as he conducts his illegal businesses including distributing illegal booze. A scene which features classic dance move is inserted in between the gangster storyline.
The video was directed by acclaimed photographer Mike Rosenthal. It was filmed "over 2 days in Downtown Los Angeles and shot way into the wee hours of the morning." The choreography created by Nina McNeely (Britney Spears, Adam Lambert) drew inspiration from Janet Jackson and Michael Jackson.
"I Wish I Never Met You" is taken from Sam's new album "Return to Paradise", which is due to come out in the United States later this year.
Sam Sparro's "I Wish I Never Met You" Music Video