Noting that it's a spontaneous act, a representative for the TV network admits their delay system was late in catching the rude gesture, and apologizes for that.
Just hours after M.I.A. set tongues wagging with her middle finger gesture during halftime show at Super Bowl XLVI, NBC issued a statement regarding the incident. The network, which aired the sport event as a live program on Sunday night, February 5, offered an apology for any inconvenience due to the rude gesture.
"We apologize for the inappropriate gesture that aired during halftime," said Christopher McCloskey, a spokesman for NBC. Talking further about the middle finger salute, he insisted that they didn't see it coming because it's spontaneous. "It was a spontaneous gesture that our delay system caught late." he explained.
M.I.A. stole spotlight from Madonna when she raised her middle finger and showed it to the camera while singing her part in "Give Me All Your Luvin' ". Dressing up as an Egyptian warrior, the "Paper Planes" hitmaker performed in a cheerleading-themed set along with the Material Girl and female rapper Nicki Minaj, who wore similar costumes.