Receiving early criticisms on the eve of its premiere, the music video directed by Jonas Akerlund has been debuted in full for a better judgment.
Britney Spears' heavily-promoted music video for her new hit single "Hold It Against Me" has finally been unearthed in full. Directed by Jonas Akerlund, it's apparently divided into four major scenes. The first is a dance scene which features product placements, the second is her inside a TV-screen cage with small tubes attached to her fingertips, the third is Britney fighting her alter ego, and the fourth is another dance scene with different costume than the first one.
On the eve of the video premiere, a longer preview around 30 seconds was released, and Britney was immediately hit with criticisms regarding her dance number. Some of her fans blamed it to Brian Friedman since he's the choreographer.
In a defensive note on Twitter, Brian responded, "I DIDNT edit or direct the video so please do not place hostility at me if you aren't happy with what you have seen or see. Britney worked her ass off for this video and she and I hope that you all love it."
"Hold It Against Me" is the first official offering of Britney's new album "Femme Fatale" which is due in the U.S. on March 29. will.i.am has been secured as one of her collaborators in the forthcoming CD. The other artists who hope to make a duet with the pop princess are Justin Bieber and Nicki Minaj.
Britney and Justin have exchanged supports toward each other on Twitter. In an interview with Extra when attending one of his "Justin Bieber: Never Say Never" movie premieres, the Canadian singer said of the Southern Belle, "I think she's very talented. Hopefully, maybe we will be able to work something out."
As for Nicki, the Young Money first lady, who has done a number of collaborations since she was embraced by mainstream Hip-Hop community in 2009, said in a separate interview, "I'm done with collabs. No more collabs for the next two years. Although - Britney's a snatch like me and she's cute. Yes. We might do something."
Britney Spears' "Hold It Against Me" music video