AT and T U-Verse has announced the final result of its negotiation with Rainbow Media which won't interfere with the July 25 premiere of 'Mad Men' on AMC.
- Jul 16, 2010
AceShowbiz - Crisis averted, "Mad Men" will air as scheduled on July 25. AT&T U-Verse and owner of AMC, Rainbow Media, have resolved their problem and released a joint statement to confirm that the channel will remain under AT & T service and subscribers will be able to enjoy it in the months to come.
AT & T and Rainbow had a disagreement which was made public last week as AMC warned its viewers that the channel may go dark after July 14 when their contract expired. Rainbow accused AT & T of putting corporate needs above the customers' while AT & T said, "Rainbow channels are among the least-watched and most overpriced per viewer."
On Thursday, July 15, they decided to announce the good news through a joint statement: "We are happy to report that AMC, IFC and WE tv will remain on AT&T U-verse TV. We're very satisfied that we were able to reach the fair deal we wanted for our customers - one that includes the right content, across platforms, at prices that are in line with the marketplace, and that helps us with important strategic content initiatives. We are very grateful to our customers for their support."
