Black Eyed Peas' New Single Used as CBS' Anthem


Black Eyed Peas


CBS will use Black Eyed Peas' new single 'I Gotta Feeling' as a theme song for the network's summer marketing campaign, starting from June 7.

Black Eyed Peas' new single called "I Gotta Feeling" has been chosen as soundtrack for CBS' summer marketing campaign. Starting with telecast of the 63rd annual Tony Awards on June 7, the song will be used to promote the network's fall schedule for the next few months.

On the reason of choosing the track for CBS' theme song, Ron Scalera, executive vice president and creative director at CBS Marketing Group, is apparently impressed with the song's lyrics which contain lines "I gotta feeling that tonight's gonna be a good (good) night." He says, "We were looking for a positive message to lead our summerlong promotional campaign. The Black Eyed Peas know how to make hits, and we know their music can help us make some hits of our own."

"I Gotta Feeling" itself is one of the new songs set to be included in Black Eyed Peas' upcoming fifth studio album "The E.N.D." The track samples David Guetta's "Love Is Gone" and has been debuted on May 21 as part of a "countdown to 'The E.N.D.'" Its official music video has been released earlier this month after being preceded by an unfinalized version.

© AceShowbiz.com


MORE FROM NEWS

Leave a Comment

Required fields are marked with *

   

TODAY'S HEADLINES

  1. Kim Kardashian Hits Back at Haters Over Her Unretouched Bikini Photos
  2. George and Amal Clooney Reportedly to Spend Over $1 M on a Royal-Like Delivery Experience
  3. Kim and Kourtney Kardashian Flaunt Beach Bodies in Skimpy Bikinis During Mexican Trip
  4. 'Dancing with the Stars' Features Shocking Elimination on 'Boy Bands and Girl Groups' Night
  5. Aaron Hernandez's Male Prison Lover Is Allegedly Revealed, Lawyer Denies Gay Rumor
  6. Scott Disick Hangs Out With Khloe Kardashian Look-Alike in the Beverly Hills Hotel
  7. Kim Kardashian's 'Jealous' of Kourtney's Hot Beach Body
  8. 'Delusional' Drake Is Still Not Over Rihanna, but She Won't Give Him Another Chance
  9. Scott Gimple Teases Rick's Death in 'The Walking Dead' Season 8
  10. 'The Voice' Live Top 12 Eliminations: Who Is the First to Get Sent Home?

CELEBS PHOTO