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Rihanna's UNICEF Gucci e-Film Hits the Web

November 18, 2008 06:23:35 GMT

A one-minute-and-thirty-second documentary about Rihanna's UNICEF Gucci campaign has been posted on People.com.


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Photo credit: Janet Mayer/PR Photos

A preview of the e-documentary about Rihanna's UNICEF Gucci campaign has hit the web on People Monday, November 17. The film showcases the Barbadian R 'n' B singer working together with Gucci Creative Director Frida Giannini, discussing sketches and other design details.

The one-minute-and-thirty-second documentary also follows Rihanna and Frida on the set of the UNICEF 2009 holiday ad campaign and Rihanna at the Gucci Winter Ready-to-Wear show in September, People writes on its site. The full version of the footage will be put on both Rihanna and Gucci's websites on December 9.

Back in July, Rihanna was confirmed to be the spokesperson for Gucci's first ever United Nation's Children's Fund (UNICEF) ad, dubbed "Tattoo Heart." Feeling honored by the recruitment, Rihanna commented, "We've come a long way from Miss Bisou to Gucci."

Frida Giannini, who personally asked Rihanna to take part in the project after seeing her at a UNICEF fundraiser earlier this year commented, "When we decided to dedicate a full ad campaign, more than just creating products, to really come out and show our commitment to UNICEF, I felt a musician and a beautiful woman was the perfect icon for this campaign."

Concerning her Gucci's spokesperson duty, Rihanna is slated to be on hand at New York's Grand Army Plaza for the annual snowflake lighting. She will be joined at the event by Frida.

© AceShowbiz.com




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