Justin Timberlake Shoots Short Films to Promote Clothing Line William Rast


Justin Timberlake
Adding more profession into his career resume, Justin helps making a series of short films to promote William Rast, the fashion line he established with friend Trace Ayala in 2005.


Keeping his lips tightly sealed about his role with clothing label William Rast, Justin Timberlake simply let his projects do the talking. The singer-actor is channeling his diverse inner creativity, making a series of short films to promote the line, which he co-founded with friend Trace Ayala back in 2005.

Attempting a different approach towards marketing, Justin enlists the help of model, stylist, and designer Erin Wasson to star in the trailers. The short films feature Justin as William Rast, an outlaw who is forced to stay in his hideout in the woods with his girlfriend and "partner in crime" Birdie, played by Wasson. During their hiding there, the twosome video tape each other, talking about love and their situation.

Besides starring in, Justin also helps writing, directing, and composing the musical score for the trailers. His starring role in the trailers, aimed to promote the premium denim and lifestyle brand's autumn/winter collection, marks his first time ever starring in an advertising campaign for the clothing line.

One of the trailers in the series can be watched in the video below, whereas the others can be seen on William Rast's official site. In addition to those, there are also some coming-soon trailers.



© AceShowbiz.com


MORE FROM NEWS
Leave a Comment

Required fields are marked with *

  random image 
TODAY'S HEADLINES
  1. 'America's Got Talent' Live Results 1: Meet the First 7 Semifinalists!
  2. Is She Pregnant? Gwen Stefani Sports Suspicious Bump During Outing With Son
  3. Miranda Lambert Is Tired of Being 'Painted as the Villain' in Blake Shelton Split
  4. Paula Patton Spotted With 'New Man' in L.A. Almost Three Years After Robin Thicke Divorce
  5. Blake Shelton and Gwen Stefani Write Love Songs for Each Other
  6. This Is How Olivia Munn Feels About Aaron Rodgers Allegedly Dating Marie Margolius
  7. Ben Affleck and Jennifer Garner Reunite for Pizza Party With Kids
  8. Fergie Goes Topless to Promote New Album 'Double Dutchess'
  9. Bella Thorne Suffers Insane Nip Slip in a Plunging Bodysuit at L.A. After Party
  10. It's Official! Daniel Craig Is Returning for 'Bond 25'