LL Cool J Joins Forces with Sears to Launch Kids Clothing


LL Cool J


The hip hop artist is teaming up with U.S. chain store Sears to launch a clothing line for young boys and girls, called LL Cool J For Sears.

LL Cool J is invading the world of fashion design. The hip hop artist is teaming up with U.S. chain store Sears to launch a clothing line for young boys and girls.

The line, which is about to be called LL Cool J for Sears, will feature casual sportswear ranging from $22-$50 in price, and will be made available in 450 of Sears' 900 stores in September. The clothes will feature personal elements of the hip hop artist, from a tattoo embroidered on a jacket, to lyrics from his songs on a t-shirt.

Speaking to Women's Wear Daily (WWD) about his new business venture, LL said "I was raised by a matriarch, I have a wife and three daughters, so I know what women are looking for when they shop for clothes. Clothes have to make a woman feel good, relaxed and sexy. We are going to be constantly looking at fine-tuning the fit and we'll get it right."

Made public their partnership, Sears announced Tuesday, May 27 LL Cool J's clothing will be offered in the juniors, kids and young men's departments, with plans to also offer accessories in the near future.

In other LL news, he is currently gearing up for the release of his thirteenth album titled "Exit 13" which is slated to hit the stores on July 8.

© AceShowbiz.com


MORE FROM NEWS

Leave a Comment

Required fields are marked with *

   

TODAY'S HEADLINES

  1. Kim Kardashian Hits Back at Haters Over Her Unretouched Bikini Photos
  2. Kim and Kourtney Kardashian Flaunt Beach Bodies in Skimpy Bikinis During Mexican Trip
  3. Kim Kardashian's 'Jealous' of Kourtney's Hot Beach Body
  4. 'Dancing with the Stars' Features Shocking Elimination on 'Boy Bands and Girl Groups' Night
  5. Aaron Hernandez's Male Prison Lover Is Allegedly Revealed, Lawyer Denies Gay Rumor
  6. 'The Voice' Live Top 12 Eliminations: Who Is the First to Get Sent Home?
  7. Sylvester Stallone May Star in More Marvel Films After 'GOTG 2'
  8. Scott Disick Hangs Out With Khloe Kardashian Look-Alike in the Beverly Hills Hotel
  9. Scott Gimple Teases Rick's Death in 'The Walking Dead' Season 8
  10. 'KUWTK': Lisa Rinna's Family to Replace the Kardashians

CELEBS PHOTO