Kanye West has finally admitted that his chart battle with 50 Cent back in September was mere publicity stunt. West came up with the idea, 50 nodded his head and the latter added a little spice.
50 first came with a shocking statement that he will retire if his album 'Curtis' was to lost from West's 'Graduation'. Upon both albums release on September 11, West's beat his by more than 250,000 copies. West has just revealed that there was no personal beef, it was all made up to boost the sale.
"It was a complete publicity stunt. It was my idea," West blurted out to GQ. "I knew it was going to take off as soon as we were going to come out on the same date. Think about it - you got the two biggest s**t-talkers in rap history. There's no-one in rap history for talking more s**t than me and 50. That's something I will stand on."
When asked about 50's vow to retire, West added, "Oh man, he sold so many more records by saying that. Man, 50 is really one of my favorite rappers, too. I almost feel bad (about beating him)."
West is among the honorees of GQ's Man of the Year, with others being former U.S. president Bill Clinton and actor Daniel Craig. "What can we say about Kanye West? With his album Graduation, he called a home run shot and he delivered," Jason Gay, GQ articles editor said.